'A Smart Port equips the workforce with relevant skills and technology to solve the unique internal and external challenges of the organisation, and to facilitate the efficient movement of goods, delivery of services and smooth flow of information.' (Manifesto: Defining the Smart Port, 2020)
The UK port industry represents a huge part of our trade and industry capabilities. Handling more than 500 million tonnes of freight each year and playing host to over 60 million international and domestic passengers, ports generate around £7.7 billion in gross value added for the UK economy.
The critical importance of ports to our infrastructure is well documented however there are many challenges within the industry that require attention.
Digital technology has long been portrayed as an oversimplified solution to answer these pressures but leading port and industry expert, Kevin Martin, argues that using a holistic approach is critical to addressing the wider issues.
Manifesto: Defining the Smart Port written by Kevin Martin in 2020 redefined the very definition of a Smart Port and provides a set of common values and principles that any port can implement.
With over 25 years experience across the sectors, Kevin advocates the shift from a technology-led definition to one that is challenge-led. A mindset that any port can adopt while promoting the use of the 'right technology at the right time, for the right reasons.'
The manifesto sits alongside The Smart Ports Alliance a free to join community where open and honest discussion is facilitated in order to challenge current mindsets and encourage change.
Kevin Martin is a trusted member of the Maritime Digital Hub team, working with us to help bridge the gap between technology and industry.
To find out how Smart Ports can use technology to achieve business sustainability objectives & support the journey towards the achievement of these goals head over to The Smart Ports Alliance below.
Kevin Martin, founder, The Smart Ports Alliance.