Webtrends Optimize is a conversion rate optimisation (CRO) software provider and agency, delivering website optimisation, testing and personalisation solutions.
Webtrends Optimize help businesses increase their online sales and enhance their digital experiences through unrestricted experimentation. Using informed, data-driven decisions.
They provide a platform and services to maximise the return on investment from their clients and partners’ websites and other digital assets.
A full range of optimisation, testing, analysis and personalisation features are available. Including AB, ABn, MVT and Split testing, Social Proof and Product Recommendations engines, Exit Intent overlays and a host of other tools.
Client or Server-side testing/experimentation is available as well as a selection of SDKs for Mobile app optimisation.
All of these tools & techniques are accessible by all Webtrends Optimize clients and they have no hidden tiers or paywall features and no ‘upgrades’ are required. Just one price for full access to everything, agreed up front.
At the core of what Webtrends Optimize do is the mindset that one size rarely fits all, which is why they offer everything from a pure SaaS (‘Self-Service’) model all the way through to a fully managed service as well as supporting everything in between, allowing clients to cherry pick the right level of service for their business needs.
The Webtrends Optimize technology was created in 2000 (the first testing and targeting solution in the market). The platform has grown exponentially since then, and even more rapidly so since the acquisition of Webtrends Optimize in August 2018 by the UK-based Accelerate Group Ltd.